Squeezy, the NHS endorsed app was one of the top paid apps in the UK App Store Awards in 2021. It was also one of the top 20 highest selling paid apps in the UK Apple App Store in 2019, 2020, and 2021 with over 450,000 downloads.
App Design / Visual Identity / Design System / User Research / Usability Testing
Squeezy is an app that empowers users to complete pelvic floor exercise programs and improve their health outcomes. Designed with simplicity and discretion in mind, Squeezy offers tailored exercise plans, visual and audio prompts, and customisable reminders to ensure consistency. The app also tracks progress, maintaining a record of completed exercises to support users in achieving their goals.
Recognised for its ease of use and effectiveness, Squeezy has become a trusted tool for both patients and healthcare professionals.
Results
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77000+ monthly active Squeezy users (and counting)
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78% of users told us they have experienced some improvements in their condition as a result of using Squeezy*
*From 2015 Squeezy user survey
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83% ORCHA score, assessed as a Level 3 condition management app**
**ORCHA is an independent app review assessing clinical assurance, user experience and data security